Is your conversion funnel truly leak-free? Right now, there are about 5.11 billion mobile phone owners worldwide. If...
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4 Ways You Can Make Your Conversion Funnel Leak-Proof
No business can ever convert all of its leads all of the time. Take e-commerce, for example. With new technologies and...
Is Your Website Content Optimised for Conversion? Test It Out
Every e-commerce business spends thousands of dollars and hours to generate leads. But the fact is that not every lead...
Launch Your App and Get Thousands of Downloads in a Month
For digital companies, mobile applications are an important investment - a means to build their brand anytime...
Map Out Your Website’s Conversion Funnel in 3 Steps
How do you get from touchpoint to conversion? As marketing theory tells us, it comes down to identifying the right...
3 Quick Ways Marketing Automation Can Personalise Customer Experience
Marketing automation has become essential to the overall success of e-commerce sites. Today, about 80% of businesses...
Top 7 E-Commerce Store UX Mistakes that Kill Your Conversion
In 2019, maybe even more so, the best place to hide a dead body is (still) page two of Google. The author of this...
4 Surefire Ways to Optimise Advertising Costs on Amazon
Every e-commerce vendor on Amazon has had to deal with the ACoS question: Should we keep our Advertising Cost...
Social Media Drives E-Commerce Sales – and We Have Proof
Global e-commerce is turning hypercompetitive - and fast. In 2019, it is expected to rise by 20.7%, for a tidy sum of...
Secrets to Making it Big on Amazon
Amazon has come a long way from its humble beginnings as an online bookstore back in 1994. In the first three fiscal...