For consumers, Google Shopping is a convenient place to find products at the best prices. But for retailers, it is a...
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6 Revenue Streams Hidden in Your E-commerce Data – and How to Unlock Them
Hitting revenue goals consistently can be a challenge for any e-commerce site. And when you see a slight dip in your...
A Quick Guide to Measuring Your Marketing Investments
Online marketing has come a long way from the days of banner and popup advertising. Today, it’s still all about...
How to Optimise Your Conversion Funnel in 4 Steps
If you have a great product, run marketing campaigns one after the other, and offer discounts across all your stores,...
5 Marketing Automation Trends to Watch in 2019
Marketers are some of the biggest users of technology, especially as the volume of data on marketing campaigns, sales...