Videos can completely change the way customers interact with content and influence their purchasing decisions. Ranking among the most popular types of content, videos drive impressive traffic and remain the go-to tool when it comes to increasing customer engagement....
Imagine this: A customer watches a fitness video on YouTube. Suddenly, an ad promoting running as a workout interrupts, shows a well-produced video for 15 seconds or so, and offers to help find the most comfortable sports shoes. At first, the viewer was focused on the...
