COVID-19 and its Impact on eCommerce

COVID-19 and its Impact on eCommerce

The spread of the coronavirus disease has brought about a public health emergency of pandemic proportions, and with it, a looming economic crisis. With the growing number of reported cases and mounting concern over possible contamination, the virus has brought almost...
Your Blueprint for a Successful eCommerce Launch

Your Blueprint for a Successful eCommerce Launch

You want to build your strategy. Find the right platform. Execute your plan to perfection. We want to help you lift your e-commerce brand and surpass the competition with the perfect ecommerce launch.  Having the right e-commerce platform in place is only the first...
Using Social Media for Business? 10 New Strategies to Try in 2020

Using Social Media for Business? 10 New Strategies to Try in 2020

With each year, social media is rapidly turning into an advertising beast of its own. Pick any social media platform and you’ll find that its features grow and change with it as its design matures, even as users come and go. While social media users might find these...
Marketing in 2020: Why the Flywheel Beats the Funnel

Marketing in 2020: Why the Flywheel Beats the Funnel

Businesses have to realise one thing: times have changed, and business models are constantly evolving. Sticking to outdated ways, ignoring important shifts that have happened in the industry, is an almost surefire path to failure.  Marketers, especially, must adopt...
Catch These 10 Biggest E-commerce Errors Before They Happen

Catch These 10 Biggest E-commerce Errors Before They Happen

It’s been the biggest shopping season – ever! Are you ending December confident that you’ve hit every business goal you set out to achieve, or even better, that you’ve beat last year’s sales figures? Well done! And what better way to finish 2019 than to reflect...
Last-Minute Tips to Drive Omnichannel Holiday Traffic

Last-Minute Tips to Drive Omnichannel Holiday Traffic

While e-commerce appears to have taken over a significant portion of the bricks-and-mortar market, most consumers are still happy to straddle offline and online channels to satisfy their buying needs. Moreover, Google reports that, this year, 76 percent of holiday...