Product Feed: Win on Every Marketplace
Managing multiple storefronts just got easier, faster, and more efficient with product feed management.
Are you applying the same product feed across multiple marketplaces?
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Google Shopping Product Feed
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Amazon Product Feed
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Facebook Product Feed
Every platform is different – make sure your product feed is streamlined for success.
Product feeds are at least 50% of the value creation when working product feed related campaigns.
Getting your product feed customised correctly and you’re on your way to a successful campaign on Google Shopping, Amazon, Facebook, eBay, and any other e-commerce retailer, advertising aggregator, online store, or product comparison website.
Digital Excellence will configure your product feed based on individual platform needs and scale efforts by applying rule based and automated algorithms.
Product Feed Management: What We Offer
Multiple Platforms
We boost your online visibility in Google product listing ads, Facebook dynamic product ads, and every other advertising channel that counts.
Product Feed Optimisation
We format your product feeds to get search engines to find you and help you achieve your sales goals. No more manual feed management to hamper scalability.
Custom Filtering
Some marketplaces may work only for certain SKUs. We filter your product feed for specific brands, categories, keywords, price points, and more.
How we did it for Vårdväskan

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Put Your Product Feed to Work
- Price Comparison Analysis
How do you fare against other merchants? Are you pricing yourself out of the game? We scan Google and every other search engine for products similar to yours, to make sure that your prices are competitive enough. - Data Accuracy
What about product stockouts or price changes? Seasonal sales? New product launches? Your feed will be kept up-to-date as often as possible with a simple delta file. - Category Mapping
We start with your master list. From there, we map your website categories to every single comparison shopping engine you want to use to get your brand out there. - Rule Based Optimisation Based on Behaviour
Google will track your customers’ behaviour and place matching ads in appropriate places. And they’re not the only search engine or platform that does this. But they can only do what they do, if your product feed is including the right data. - Granular Reporting
We track the movement of your products on every shopping portal you leverage for marketing and then, provide real-time reports on their performance, right down to the last click.
Learn more with us
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